21 NCAC 21 .1102             RULES OF CONDUCT OF ADVERTISING

(a)  The geologist shall not make exaggerated, misleading, `deceptive, or false statements or claims about his or her professional qualifications, experience, or performance in his or her brochures, correspondence, listing, or other public communications.

(b)  The prohibitions listed in this Rule include the use of statements that contain a material misrepresentation of fact or omitting a material fact necessary to keep the statement from being misleading; statements intended or likely to create an unjustified expectation, statements containing prediction of future success, or statements containing an opinion as to the quality of services.

(c)  Consistent with the foregoing, the geologist may advertise for the recruitment of personnel.

(d)  Consistent with the foregoing, the geologist may prepare articles for the lay or technical press. Such articles shall not imply credit to the author for work performed by others.

History Note:        Authority G.S. 89E-5; 89E-16;

Temporary Adoption Eff. November 24, 1999;

Eff. August 1, 2000;

Pursuant to G.S. 21.3A, rule is necessary without substantive public interest Eff. December 16, 2014;

Amended Eff. June 1, 2017.